PCUN’s Electoral and Political Action Program, formally known as Accion Politica PCUNista (APP), is dedicated to building Latinx political power through issue-based campaigns, candidate campaigns, voter engagement and mobilization
We run winning Latinx field strategies for candidates and ballot measures that support the growth of Latinx working families. We believe that power can be built through the ballot. Our voice can change elections and the face of Oregon.
We believe elected officials need to be held accountable, and must have a strong connection to the communities they serve. That’s why we support Progressive Latinx candidates, People of Color, and White-Allies championing issues affecting Latinx working families.
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We fight for policy that reflects our values around social, racial, economic, environmental, gender, criminal, worker, and immigrant justice. We believe change happens when we pass policy that addresses root causes of oppression.
We believe in the power of the people. We want to live in a healthy democracy, where people participate in elections. We believe that traditional campaign models leave Latinxs behind, and clash with movement building. Better elections means changing the way we do campaigns. Our field programs are bi-lingual, and bi-cultural. We engage and mobilize Latinx working families. Many of them, voting for the first time.
- 2019 Spring Elections – Ran two movement candidates for Salem-Keizer School Board; David Salinas for Zone 6; Raul Marquez for Zone 2 – to potentially become Salem-Keizer’s first Latinx school board members. We knocked on 28K doors, make 4,000 calls to young voters.
- 2018 Mid-Terms – Re-Elected Representative Teresa Alonso-Leon, Governor Kate Brown, and Representative Paul Evans. We also supported candidates that won their first elections included Rep. Salinas, Rep. – Elect Rachel Prusak, and Eric Swenson for Mayor of Woodburn.
- 2018 Primary – Passed a $619.7 Million School Bond in Salem-Keizer District during an off year, and May primary. The numbers showed precincts APP knocked, the Latinx vote more than doubled from 2017.
- 2017 – Led the charge to elect one of the only Latinx majority school boards in Oregon.
- 2016 – Ran a parallel campaign for Teresa Alonso-Leon in HD 22. We knocked 16,000 Latinx doors in the district. This historical race meant today Woodburn/NE Salem now are represented by the first Indigenous Latina in the Oregon Legislature.
Our 2020 Objectives
- This year our Electoral Field efforts will focus on identifying committed movement candidates to endorse in the primary based on there commitment to farmworkers, and immigrant working families. Our plan is to prioritize races in Marion County; and identify strategic endorsements in cities with high density Latinx voters.
- For the General, we’re looking to knock on 30,000 Latinx voter doors statewide for Movement Candidates. We will be announcing our endorsement timeline soon!